What is a Chief Technology Officer?: Responsibilities & Requirements Bay Atlantic University Washington, D C.

wp Software development 0 Comments

As already written, the answer to “what is a CTO” cannot be defined in a couple of lines. The dilemma is that the chief technology officer is a position that sits somewhere between technical execution, operational management, and executive representation. We are looking for a competent CTO who will be chief technology officer roles and responsibilities our first technology go-to expert and play an integral role in setting the company’s strategic direction, development and future growth. In this position, you will oversee our overall technology development and technology utilization plan an manage all information technology resources of our company.

But both the CIO and CTO roles are important, especially for bigger companies with distinct C-suite positions. The main responsibility of a CIO is the Information Technology strategy. They will also usually manage a team of IT specialists, whose role is to maintain the day-to-day functioning of IT operations. You lack tech knowledge for your startup and need a technical co-founder. Chesky and Gebbia invited Nathan Blecharczyk, who coded the company’s early website, to be Airbnb’s first CTO. Well, a CTO is passionate about and has an expert view of the tech environment.

cto roles and responsibilities

An effective CTO can usually draw on the experience and foresee the path to success through digital strategy development. Salary of a Chief Technology Officer varies from company to company, location, and other additional roles in the company. Like any other C-level executive in a large company, most CTOs get performance bonuses and hefty stock options as their total package. The average salary of a CTO in the US is $160k but don’t let this number fool you. CTO not only keeps an eye on new technologies but also provides all necessary resources and guidance to its teams to learn and adopt new technologies.

Duties & Responsibilities 2

A CTO should always be looking for new strategies to implement in order to improve product quality and internal processes. In startup companies, CTOs need skills in the design and architecture of products. We’ll dive into the details of the roles, responsibilities, & skills that CTOs possess and how their importance is growing substantially in startups.

Their investors realize that only a small part of capital expenditures will be paid off. Running out of investments, no market need, going down the competition, or facing regulatory challenges are only a few of the startup failing reasons remarked by CBInsights. Though, promising projects led by talented people and required on the market can also fail. You may need to use or oversee equipment’s and tools for assembling or manufacturing prototypes, products and services.

cto roles and responsibilities

After a bit of research, you’ll learn a lot of modern CTOs were former developers and project managers themselves. In midsize to large companies with higher executive budgets, the C-level may include a CIO and a CTO. Both positions focus on the engineering, implementation, development and management of technology. However, the key difference is that the CIO role typically involves internal operations, while the CTO role focuses on external processes. A chief technology officer is the highest technology executive position within a company and leads the technology or engineering department.

The app can work offline, storing the data in a local database and synchronizing it as soon as the connection gets restored. A CTO is supposed to assess the timeframes for the development team and is responsible for every release the company does. A lot of scheduling is done along with a product manager who compiles a https://globalcloudteam.com/ product roadmap. It’s critical for the CTO to have solid time management abilities because they are responsible for assigning duties and setting deadlines for the team. In addition, Chief Technology Officers must stick to their meeting schedules, read reports, etc., according to the standard job description of CTO.

Seamlessly switch from executive-level conversations to diving deep into technology to drive high level, strategic discussions around roadmaps and security solutions. However, the role becomes more mature after passing every phase, but at the first few stages, CTO needs to be practical, while the last stage demands leadership and management skills. CTO is responsible for developing a reliable culture in the organization where all team members are bound to comply with the set rules and deadlines.

Chief Technical Officer Job Duties

A CTO is usually the person in charge of the organization’s technological needs as well as its research and development (R&D). Sometimes known as a Chief Technical Officer, this individual thoroughly examines the short and long-term needs of an organization. They then sanction investments designed to help the organization reach its objectives. Top 5 chief data officer interview questions with detailed tips for both hiring managers and candidates. Making executive decisions on behalf of the company’s technological requirements. You will work directly under the CEO and will act as both a technology and business expert, making decisions that will impact the current and future operations of the company.

  • EliteBrains offers top-line freelance and CTO as a service to scale and grow a startup or small company.
  • In addition to fixing IT-related issues, the CTO is responsible for developing, implementing, managing and evaluating the company’s technology resources.
  • They work closely with Executives and IT personnel to remove outdated systems and replace them to maintain a competitive edge in their industry.
  • I cover various small business topics, including technology, financing and marketing on business.com and Business News Daily.
  • Also, the CTO ensures effective deployment of updates, manages security risks and makes decisions on how to scale the company’s tech solutions.
  • Besides teaching others, startup CTO must be able to always learn new things themselves.

The expectations of never the same because all the companies possess varying technological goals, which are to be fulfilled by strategic planning and executive decisions of their Chief Technology Officer. CTO is a multi-dimensional role that requires technical expertise, team leading skills and the ability to make sound decisions both in long and short-term planning. Finding the right person for a CTO position, who possesses soft and hard skills, can be a challenge.

Non-Profit vs. For-Profit Colleges: Main Differences

The biggest one is finding the skills and talent needed to drive martech initiatives. That’s what Into the Gloss did when they hired Bryan Mahoney in 2014. Just a few months later they launched Glossier, which turned into an eCommerce skincare giant. The CTO is supposed to represent the company in narrowly-selected tech associations and technology-related conferences to show presence on the market and promote the company’s tech achievements. In smaller companies or startups, a CTO is supposed to write the source code and work on its improvement.

cto roles and responsibilities

Bachelor’s degree in computer science, engineering, information systems or related field (master’s degree preferred). Able to confidently lead and guide a technology team and drive tech strategy. Bachelor’s or Graduate’s Degree in computer science, engineering, information technology or information security. Work with senior level stakeholders to identify, build and maintain partnerships across industry. Once a startup has its MVP with a few early customers along with their feedback, then CTO can make further arrangements to improve their product based on the customer’s review.


So, alternatively, startup founders can establish cooperation with a reliable IT outsourcing team that will take up all of the CTO’s responsibilities. Besides teaching others, startup CTO must be able to always learn new things themselves. Since technologies are evolving at a rapid pace, a good startup chief technology officer must be thirsty for new knowledge. A person in this position needs to keep their fingers on the pulse of innovations in general and tech trends in the specific industry a startup is targeted at.

cto roles and responsibilities

An experienced CTO is often the oracle of technology in their organization. They bring progressive ideas to the company and find advanced technical solutions. Founded in 2003, Mindcracker is the authority in custom software development and innovation. A CTO is responsible for R&D, building new applications, launching new products, and working with IT to get the products ready for testing and deployments. While both of them have different roles, they most often work together to achieve the same goal, support and drive business growth.

CTO skillset

To make the process of improvement effective the company needs to scale its team. At this point, the CTO is responsible for overseeing the hiring of tech talent and establishing unified working practices and coding standards. Also, the CTO ensures effective deployment of updates, manages security risks and makes decisions on how to scale the company’s tech solutions.

“A great startup where you get to work on fun projects and what you do matters.”

Understanding and being able to navigate the startup world is definitely a quality to look for in a CTO. From being able to secure funding for a venture to leveraging its network to grow the company, it definitely pays off to have somebody familiar with the startup scene. Representing the startup extends to engaging in speaking opportunities, conferences, and even appearing in written publications to showcase the company and its work. A CTO with a firm grasp on operations is required to ensure the business runs smoothly. Create and execute a strategic plan; identify the exact resources necessary to put the plan into action; and oversee the entire process from start to finish.

They need to be able to translate highly complex technical concepts and ideas to a nontechnical audience. They need to know when to embrace the right technology for their business and when to pass, when to tackle that legacy system and when to transform. And they have a responsibility to their technical teams to ensure that they, in turn, have the right technology and tools to support this. Generally hired to be hands-on in terms of development, they also need to have business domain knowledge, vision, the ability to understand customer needs , to name just a few. Their role is to translate the vision and mission of the company, identify pitfalls and find pragmatic solutions, as well as be committed to building a culture that works.

Rather than simply focusing on efficiency, the CTO is critical in equipping businesses to deliver value to their clients and powering the future. The CTO is the person who leads the technology function, innovation and, increasingly, product management. The title chief technology officer is a relatively new one, made popular in the dot-com boom of the 1990s. Its definition is incredibly fluid, as you would expect given the speed at which the IT industry is innovating, with the role meaning something different in every organization, never mind industry. And yet, the Chief Technology Officer is one of the most undefined positions among C-level management making it important to identify CTO roles and responsibilities.

Improve Readability for Your Blog with These 5 Simple Steps

wp Software development 0 Comments

It’s safe to say that readability, as understood by most, assumes the roles of legibility as well as comprehension. It’s completely free to use this incredible readability tool. The tool also analyses the tone of your content and makes improvement suggestions based if necessary.

Explore my online courses to take your value, income, and growth to the next level. “Thanks so much for your course – it’s full of great tips and is really helping me push myself that step further.” “Over the past https://globalcloudteam.com/ 2 years I’ve bought dozens of other copywriting courses including Dan Loks High Income Copywriter. But, yours was by far the best of all.” You can also reach out to me if you need a content writer or copywriter.

Step #2: Don’t neglect your CTA

Most website visitors don’t read each word on a given page. Rather, they scan pages while only reading sections of interest. Failure to break up content into sections means visitors won’t be able to scan it. It’s not easy to objectively judge how ‘readable’ a text is. But there are standardized tools that help you objectively compare versions of a copy. They calculate the complexity of words and sentence structure.

Improving Website Readability

Instead, it involves feedback and participation from the readers and measures their reading comprehension, not just how ‘readable’ a block of text is. However, in order to use words that your user is familiar with, you have to be familiar with your reader first. Give a little thought to the audience you are writing for, and try to keep your copy in sync with their cultural and educational background.

Add Images or Video To Break Up the Text

So, unless your blog is highly technical (if you’re targeting nuclear physicists, for example), keep your writing style simple. You can check the grade level and readability of your writing for free. The average American reads at a 7th or 8th-grade level – this means that they understand words you would expect an 11-to-13-year-old to understand.

Improving Website Readability

But, if you’re able to simplify your content and make it easier to understand, you’ll be able to reach more people through your blog posts. Making sure your content is “readable” is important for SEO. Users are getting the information they need online and an easy-to-read page will make it more likely they will find your content and stay on your page longer to read it. When you first consider readability, you may want to use more than one of these tools to check your content readability.

Just remember to add relevant visuals that correspond to the sections of content where they are placed. To break up content into sections, use paragraphs with subheadings. The ideal length for easy-to-read paragraphs is three to five sentences. When publishing multiple paragraphs about a specific subtopic, include a subheading. You should stick to a specific writing style when creating content. Not to be confused with a writing voice, a writing style is a set of formal writing guidelines.

The SEO review tool provides content analysis without charging you a penny, and the tool is available online. At the end of it all, you are still determining how well your content will resonate with readers. You need a more innovative strategy for creating well-written, readable blog content to increase sales. Longshot AI is a top-notch tool for improving the readability of your content. Each company’s growth depends on producing high-quality content, but this process takes time.

Neil Patel is a famous blogger who uses this strategy on his blog. The success of this blog is more than enough to prove that it works. Images play a significant role when it comes to making text easier to understand. In fact, studies have found that articles with lots of images get 94% more visitors than the articles without images.

Keep white spacecontrast high.

In addition to mental fatigue and short attention spans, it is physical fatigue as well. The optimum range for sentence length is about 45 to 75 characters. If the sentence is too wide, the user may not be able to focus from beginning to end. If it is too short, the user may read the same words twice . It is important to understand that the Cloze Test is not an alternative to the readability test.

  • Before we look at how to arm a website with a truly readable copy that converts, let’s look at the concept in more detail.
  • Typography is the combination of fonts, their sizes, and their spacing.
  • When you buy website content, address the importance of readability in the brief you provide your web content writer.
  • Most experts encourage online writers to produce content with a readability level of age nine.
  • Get started today with the easiest WordPress form builder plugin.WPForms Proincludes lots of free templates and offers a 14-day money-back guarantee.
  • If your website runs on WordPress, you can use a plug-in to test webpage readability as you upload content for publication.

Readability is the foundation of a solid content strategy. You may need to buy website content that explains a complex concept. If you are publishing it for an amateur audience, consider having a friend review the article for comprehension. Makes sure they aren’t very familiar with the concept so that they can define the readability of the piece in a way that most people will be able to understand. After you shape your message, you can go back and polish it to make sure the copy is error-free and appropriate for your audience.

Quickly Improve the Readability of Your Website

The transition words allow users to understand what the sentence would be about. Using transition words improves the flow of your blog article give a smoother reading experience. When you write in conversational website readability tone, you will naturally use short sentences, and easy to understand vocabulary. Also, now businesses make use of Conversational AI to provide better user engagement and quality customer service.

Improving Website Readability

High-quality, readable content fuels conversions and increases the chances of business success. When creating content, keep your conversion goals in mind. Remember small conversions like clicking a link or watching a video. An excellent way to increase conversions is by producing more readable content. The rate at which visitors abandon your site is something that Google and other top search engines take into account. This can happen due to several reasons, including poor readability.


Choose one and edit the data according to your blog post. Instead, you probably scroll through looking for headings, sub-headings, bolded words, and visuals to guide you to the most useful nuggets. However, there’s mountains of things that play into how readable content is or isn’t. That’s why I’ll be teaching you how to make content more readable in this article. Blog posts that are black text on a white background with paragraphs big enough to scare every user away. Communicate clearly and succinctly with relevant content.

Ways to Improve Blog Readability

Use WebFX’s free readability test tool to receive a grading score. Please the largest possible audience by keeping content easy to read. It teaches readers how to do anything step-by-step and instantly sets your articles apart. You can improve credibility and readability by using graphs, charts, and similar data-driven visuals. Visuals add more ideas, information, and resources for readers. There are certain pieces of content that call for a more academic and serious format.

Besides nailing the average reading grade level , you’ll get to learn about the relevancy value, and types of sentiment of each and every paragraph. The quality or comprehensibility of your content doesn’t matter if your readers can’t physically read it. Choosing a text color that stands out against the background is just as important as choosing the right font size and typeface. You should also think about line length and height to limit the degree to which the user has to move his eyes. The longer you can keep the reader’s attention, the better your site will perform and your conversion rates will show it. Fortunately, these issues are easy to solve with some careful content editing.

Use bullet points to break up the text and make it more scannable. M16 Marketing and a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Founder atM16 Marketingand a Forbes Agency Council member, Don is a leading marketing technologist on a mission to create success stories. Your dedicated VWO representative, will be in touch shortly to set up a time for this demo. I am new to using optimization & experimentation products. I have used other optimization & experimentation products.

Cut unnecessary descriptors and adverbs when they don’t add to your meaning. It takes effort to find the optimal readability score for our content. You may be writing on a wide variety of topics, so it is hard to optimize each content piece for readability score but you can get there with time. A content piece either it is a blog, industry report, eBook, or landing pages; proper formatting and hierarchy is necessary to make it easily readable.

According to the Content Marketing Institute, poor readability can lead to a lack of audience engagement with and trust in your brand. It can also cause a poor return on investment for your content marketing dollars as well as lost revenue and customers. Using relevant images within your content is necessary to break the clutter, and keep the reader’s interest in your content piece.

If you’re looking to improve your post-click landing page conversions, sign up for an Instapage Enterprise demo today. You can’t be certain how your readers will access your content. Half of them might have the luxury of a full screen, while the other half have to squint and strain as they scroll down on a mobile device. These are all things you should check, but the best and most direct place to start with is readability. The golden ratio of image to text is 1 image for every 100 words.

Once you’ve roped the user in, present a preview of the solution and how it will change things for the better. Brian Dean admits to using this style extensively for Backlinko for a super four minutes and four seconds average time on page. When talking about tools to check and improve content readability, here are some other tools to consider. A readability tool is among the best things you can do to improve readability.

Again, readability tells you how easy it is to read the paragraph. Little do people know it is a major factor in online content and it can greatly increase your site’s SEO levels. It is a practice of making your writing understandable and easy to digest for your readers.

As a general rule, you should aim to keep each subheading under 300 words. If any of your subheadings exceed 300 words, AIOSEO will give you a readability error. If you’ve optimized your post perfectly for readability, these items will be ticked green.